Nikon Z f kit, 24-70 F4 S 

Introducing the Z f, a full-frame FX format mirrorless camera which combines heritage design with advanced technology and superior performance. Inspired by the iconic FM2, the camera looks as good as it feels in the hands of creators and photographers alike.

Equipped with the same EXPEED 7 image processing engine as the Nikon Z 9, the Z f enables advanced still image and video recording. Providing both style and substance, it features cutting edge technology, including exceptional AF and VR performance, resulting in a camera that is perfect for those looking to express their creativity.   

The primary features of the Nikon Z f include: 

A heritage design inspired by the iconic FM2 

The influence of Nikon’s heritage is clear in the detail when it comes to the Z f. The retro-inspired look mirrors the iconic FM2, as does the adoption of the dials, shutter-release button, and the addition of Nikon’s logo from the 1970s. All the dials are made of brass – ensuring a premium, high-quality feel. Image-makers will be able to choose from six different premium exterior colour options, in addition to the all-black standard model, to personalise their camera and further match their individual style.

New functions that expand the possibilities for image expression 

In addition to the conventional monochrome Picture Control, the Z f has been equipped with two new Picture Controls: flat monochrome and deep tone monochrome. A dedicated black and white position has been added to the photo and video selector to enable immediate switching between controls. The camera is also equipped with a variety of other inspiring functions and features, including Creative Picture Controls and pixel-shift shooting – a feature that the Z f is the first to support.

Enhanced video performance for diverse needs 

The new camera offers some exciting video features including in-camera 10-bit H.265 recording, as well as being capable of recording up to 125 min of 4K UHD. Further functions have been inherited from the Z 9, including the ability to adjust ISO sensitivity in steps of 1/6 EV and the display of a red frame during video recording.